Cafe Agity is a small cafe in the Paju district, which offers the local audience besides brunch and coffee a place for culture events of all kinds as well.
The Cafe Agity’s goal is to be the No. 1 cultural place as well as comfortable and friendly place for the neighborhood.
For the Cafe Agity I was responsible to do the brand design. I developed a new logo. In a team with the illustrator, we first developed a story and out of this charters, graphics and other shop materials.(cafe supplies : cupholder, napkin, sticker, package, name card, etc).
The main customers of the Cafe are young parents with their children. The characters developed for this project fit the eyes of these customers to catch their attention.
To start the design process with developing a story and bringing in an illustrator to create strong characters. The targeted audience responded very positive on the Cafe Agity’s offers.
project manager KIM YOUNJIN | illustrator YEO DAHA
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